Targeted and Effective Email Campaigns
Email remains one of the most effective channels to reach your clients, when used correctly. It allows for direct communication without relying on social media algorithms or search engines. When well-executed, an email can drive engagement, loyalty, and measurable sales.
We design email campaigns that are built to convert, inform, or retain, while respecting technical, marketing, and legal best practices. From strategy to layout, every step is carefully planned to maximize the impact of your message.
A Thoughtful Sending Strategy
Every campaign starts with a clear definition of your goals: conversion, re-engagement, promotion, or simply maintaining the connection with your audience. We help you segment your list (active clients, leads, inactive contacts…) to send the right message, to the right person, at the right time.
Well-Built, Well-Delivered Emails
We create responsive HTML templates tested across all major email clients (Gmail, Outlook, mobile, etc.). We integrate your campaigns into reliable platforms like Mailchimp, GetResponse, or SendGrid, with complete setup (tracking, A/B testing, unsubscribe management, etc.).
Each email is designed with GDPR compliance in mind and optimized, where possible, to avoid spam filters. The layout, content, and subject line are aligned to maximize open and click rates.
Tracking and Continuous Improvement
After each campaign, we analyze the results: open rates, click-throughs, conversions. We identify key areas for improvement and provide actionable recommendations for your next send.
We also build simple, visual reports to help you clearly measure the impact of your campaigns on your business.
Examples of What We Do
- Automated campaign creation
- Monthly professional newsletter delivery with reporting
- Full email template redesign
- Abandoned cart or inactive lead follow-up automation
- Integration of signup forms with double opt-in
- Cleaning and segmentation of existing email lists
Ready to Launch or Improve Your Email Campaigns?
We support you from strategy to delivery, with personalized follow-up. Contact us for a first review of your list or a test campaign.
→ Let’s talk about your project
→ Or contact us at: info@codedev.ch